Dr. Wendy Farnen Price


Dr. Wendy Farnen Price is a physical therapist, health coach, board-certified Women’s Health Clinical Specialist and Lifestyle Medicine Professional and Diplomat. After 25 years of experience, Dr. Price recognizes the critical importance a healthy lifestyle plays in improving or preventing cancer, chronic diseases, or pain. Dr. Price has published and presented nationally on lifestyle medicine, oncology, and women’s health topics. She has training in Lifestyle Medicine through Harvard Medical School and completed her board certification through the American College of Lifestyle Medicine (ACLM).

Dr. Price is a co-chair of the Physical and Occupational Therapy Lifestyle Medicine Group for ACLM. She is a Certified Health and Wellness Coach through Wellcoaches and a CHEF Coach in culinary medicine through the Institute of Lifestyle Medicine, Harvard Medical School. She is also a Polestar Pilates certified rehabilitation practitioner and a certified Pilates Method Alliance Instructor. She served on the American Physical Therapy Association (APTA) Board of Directors, Oncology Section and continues to serve as an active member of the APTA’s Women’s Health, Oncology, Private Practice Sections and the Council on Prevention, Health Promotion, and Wellness. She is also on the national Physical Activity Alliance working group to help increase physical activity in the US population. Dr. Price received a BS, MS, and DPT from Northeastern University where she was also an adjunct faculty member.

Healthcore Story

Healthcore started over 10 years ago when I was working in a typical outpatient orthopedic practice, which was what I called Patient Purgatory: you treated patients for a certain number of allowed visits and discharged them to a home program, which they may or may not continue, and then they would return to physical therapy with similar or worsening problems. It was a revolving door. This scenario can be applied to most healthcare settings and professions, but the physical therapy profession is unique because of the potential for effective patient bonding and adherence (prolonged visits over prolonged periods of time) for positive health outcomes. However, I felt like I had little impact with my patients in my current professional environment.  

The catalyst was when I had several family members and friends get diagnosed with cancer and saw first-hand the devastating impact of cancer on their quality of life. A local cancer hospital did not exist and there were very few cancer survivorship services. I decided to open my own practice and listened carefully to the needs of my patients. I offered physical therapy, exercise, mind-body stress reduction classes, and nutrition programs, essentially lifestyle medicine, and had incredible success with my patients. Through my pioneering work in improving cancer survivorship and women’s health programs, I was a consultant for the first comprehensive oncology rehab program for cancer centers and hospitals. Several years later, I sold my initial company to a national women’s health start-up company. Additionally, I helped start the women’s health physical therapy program at Yale-New Haven Hospital. 

After working on a multi-site mHealth cardiac rehab research project, I realized it was not the digital health platform, the intervention that was the primary benefit for patients but the personal interaction and weekly coaching.

Healthcore 2.0 is born!

Healthcore is proudly offering a revolutionary lifestyle medicine, physical therapy, and health coaching program to help prevent, treat, or reverse chronic diseases, cancer, or pain!

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